Re-writing | Re-purposing | Editing

Do you have written content that needs to be partially re-written, re-purposed, or heavily edited?

I can help you with:

Case studies (for example, using re-purposed content from REF submissions, interviews, academic work).
Brochures or prospectuses (for example, updating an existing prospectus with fresh content to reflect a new academic year).
Website content (for example, online content that needs a re-write to be consistent and concise).

“I appreciated working with Catherine for her professionalism, quick turnaround and flexibility in working on our project!”

— Martina Zuccarella, Executive Education Advisor and Community Manager | Confucius Institute for Business London

Portfolio

**The Confucius Institute for Business London (CIBL)**

**MBA Brochure**
The Global China MBA programme is a collaboration between Peking University HSBC Business School (PHBS) and the Confucius Institute for Business London (CIBL) at The London School of Economics and Political Science (LSE). I copy-edited and proofread the MBA brochure, alongside copywriting a section of the content.

I ensured that the general theme and feel of the brochure was appropriate for the high-achieving and ambitious audience. This brochure outlined the details of this prestigious qualification, which was summarised in the 350-word, benefit-led introduction that I wrote, entitled “A unique opportunity”. Alongside the content, I offered a selection of tag lines for the programme and options for a short and catchy description to accompany the programme logo.

**LSE Careers**

**Website Pages: Menu of Opportunities**
The Menu of Opportunities Programme was a new initiative at LSE Careers, with a goal to join up, curate and enhance the range of opportunities available to students to be collected in one place and presented on the LSE website. Alongside a full copy-edit of the approximately 160 entries into the Menu of Opportunities Programme, the freelance project consisted of me editing and writing copy to ensure each entry was consistent.

LSE Department of Government — **Department of Government**

**Case Studies**
**Case study sample one**, **case study sample two**, **case study sample three**.
The Department of Government at The London School of Economics and Political Science (LSE) chose 10 of their department submissions to the Research Excellence Framework (REF 2021) to be re-written into case studies. The Research Excellence Framework (REF) is used as a way to assess the quality of research in higher education institutions.

The REF submissions contained complex academic material which I used to create concise and accessible case studies. Each of the 10 case studies was around 800 words and followed a standard format for consistency and readability.

**Rose Bruford College**

**Undergraduate Prospectus 2025**
**Take a look at the Undergraduate prospectus 2025**.
Rose Bruford College already had a prospectus for their undergraduate offering but were looking for a refresh. Alongside editing some of the existing content, I wrote additional copy with an emphasis on practical information for students leaving home for the first time.

This included highlighting the safe and welcoming campus and opportunity to mix and learn with like-minded students who were also following their passion for the performing arts.

Rose Bruford College is a performing arts college for undergraduate and postgraduate study in south-east London.

**TRIUM Global Executive MBA**

**Student FaceSheet 2024**
The TRIUM Global Executive MBA is a partnership programme (the partnership includes The London School of Economics and Political Science).
I was tasked with editing, re-writing and proofreading over 40 student biographies and profiles included in the Student FaceSheet. Consistency, accuracy, house-style, and word count all had to be considered for this project.

Prospectus university international students — **Rose Bruford College**

**International Student Prospectus**
Rose Bruford College already had a prospectus for their international market but were looking for a refresh. The College recruits students from all over the world for both undergraduate and postgraduate programmes, but also to “study abroad” at the College for a semester. Alongside editing some of the existing content, I wrote additional copy.

I focused on the College’s reputation, specialist provision, and also the great benefits of studying in another country, particularly in London. I also included content on the practical arrangements that need to be considered, for example funding and student visas.

Rose Bruford College is a performing arts college for undergraduate and postgraduate study in south-east London.