University Keep Warm Campaigns
From the moment your university is chosen as one of the five UCAS options - assuming an offer is made - the race is on to be one of the student’s top two choices. The goal is to be chosen as either the firm or the insurance offer and in the popularity contest that ensues, being proactive and making the student feel special is (I think) part of an arsenal of important tactics.
How to write a blog post on just about anything
You and your potential reader are in the same boat. You both want to find the answer to a query. It’s just that you are doing all the hard work for the reader by researching and organising your words in a coherent and easy-to-read way. Even if you don't have the right knowledge, it's still possible to write some SEO-focused blog posts. Take a look at my guide for inspiration.
Top ten questions to ask yourself when planning a digital marketing strategy
How do I write a digital marketing strategy? Check out my top ten questions to ask yourself when planning a digital marketing strategy. Read about planning, structuring and monitoring your marketing.